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NEW BUILDING IN THE NETHERLANDS Because M&M is not a rigid organization, its new building had
to be able to support the creative, changing teamwork and structures within
the organization. A contradiction because a building in itself is a rigid
construction: making it flexible proved quite a challenge. Furthermore,
the building had to be designed to comply with a low operational cost
target. The Dutch government has awarded this building the title of model-project
for the reduction of CO2. In addition the building uses a minimum of natural
resources. The choice of materials is matched with a demand of the lowest
possible emission of CO2 to our atmosphere, therefore reducing the greenhouse
effect. The energy efficiency of this building is focused on reducing
the energy consumption for cooling and heating almost without compromise
to the aesthetic quality of the design. If anybody had doubts about M&Ms ability creativity and innovational skills go beyond the development of their technology this building shows that these skills are embedded deeper in the Organization than one would assume. Innovation is in our genes.
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